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(ECNS) - Minors under 10 years old will be banned from endorsing products or services, according to a draft amendment of China's Advertisement Law.

The amendment was submitted to the Standing Committee of the National People's Congress (NPC), China's top legislature, for a second reading during its bimonthly session, which runs from Monday to Sunday.

Violators of the new rules face revocation of advertising licenses, confiscation of expenses and fines of 200,000 yuan ($32,000) Chinese passionate beauties.to james bond girl bikini.1,000,000 yuan ($160,000).

This stipulation aims to protect the physical and mental development of minors, the Beijing News reported.